Getting a new customer isn’t an easy task as compared to building up social media audiences. Pertaining to an existing client is ten folds easier than building new ones. Hence customer satisfaction must be placed on the topmost priority.
The urge of connecting the customers with social media has paved the ways to solve the problems faced by the audiences who are raising queries related to a product or a post.
To satisfy the customer requirements for making their life at ease render the customer service in a personalized efficient manner. Thus the social media directs you towards this way.
These days audiences feel social media more approachable than a call centre executive who is a thousand miles apart to resolve their issues. In simple words, customers need superior service without any hassle.
Imbounding customer satisfaction with social media engagements are depicted as follows
- Engaging in conversations to the customers for specifying their needs on brand and context on the basis of their interest.
- Posting offers ads, discount coupons, announcements to customers through social media platforms such as Twitter and Facebook.
- Suggesting instant customer service to customers who are enquiring about a specific product or service or raising any concerns.
- Poll questions and answers like surveys to understand customer needs and concerns, to obtain genuine feedback for improving the platform of service or to get a quality product range.
- Connecting and building a relationship with the customer advocates to serve other customers efficiently. More like a client-friendly background.
Apart from social media connection, it’s mandatory to speak with the customer in their language for personalized services and respond to them.